Laying the Foundations
Here’s a new book by Andrew Couldwell all about design systems and his team’s experience at Sprout Social. For a while now they’ve been building Seeds, a brand guide that the internal team can and reference for brand and design-related things, including patterns, variables, and components. I’m looking forward to reading the book because it looks like his experience with Seeds will offer a bunch of insightful thoughts and advice.
From the book’s description:
This is real talk about creating design systems and digital brand guidelines. No jargon, no glossing over the hard realities, and no company hat. Just good advice, experience, and practical tips.
System design is not a scary thing — this book aims to dispel that myth. It covers what design systems are, why they are important, and how to get stakeholder buy-in to create one. It introduces you to a simple model, and two very different approaches to creating a design system. What’s unique about this book is its focus on the importance of brand in design systems and creating documentation. It’s a comprehensive, practical guide that’s simple to follow and easy on the eye.
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